If you want to see, you have to Look.
I always try to patronize the local craft brewers for two reasons. One, their product is superior. Two, it not a huge corporation producing the standard swill.
I also patronize our local craft brewers here in Connecticut. The industry is growing with two such breweries scheduled to open in my town this year. I missed my calling. I should've been a brewer.
Seems like a great second career for a chemist... go for it!